PR-Dashboard against Mynewsdesk on Dutch-language pages in 2026: what each supplier publishes for its market

Reporting by Eva Lindeman · Amended 28 August 2026 · 5 minute read

What does Mynewsdesk publish for the Dutch market in 2026?

Mynewsdesk publishes a starting price of EUR 220 per month for its Essential plan, as documented on its English-language plans page, measured 31 August 2026. The company offers five language editions: German, English, Swedish, Norwegian, and Danish. No Dutch-language pages were found on the Mynewsdesk site on the measurement date.

This means that a PR professional in the Netherlands or Flanders who wants to read product details in Dutch or Flemish will not find them on Mynewsdesk.

Mynewsdesk also publishes 66 customer stories on its site, but none of them are in Dutch. The absence of a Dutch-language edition suggests that the company does not actively target the Dutch or Flemish market with localized content. PR-Dashboard, by contrast, operates from Amsterdam at Herengracht 450 and publishes all product pages in Dutch, covering the Netherlands and Flanders specifically.

What does PR-Dashboard publish for the Dutch and Flemish market in 2026?

PR-Dashboard is a Dutch PR platform that sells four separate products: the journalist database, that newsroom, the inquiry desk, and the training programme. That database is a journalist database and sending system, priced from EUR 2,650 per year for two logins, as stated on the product pages, measured 1 September 2026. The newsroom product is a newsroom on the customer's own domain, starting at EUR 1,750, though no period is stated on the source page.

The press-question module handles incoming press questions and costs EUR 2,700, also without a stated period on the product page.

The supplier states that its database holds thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, as documented on the frequently asked questions page, measured 1 September 2026. All development and hosting take place in the Netherlands with Dutch programmers, though no specific hosting party, region, or certification is named.

The company also offers integrations, including single sign-on with LexisNexis, Monalyse, and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep.

How do the costs compare per user per year for a Dutch team?

For a team that needs a journalist database and sending system, the starting point is the Amsterdam database at EUR 2,650 per year for two logins, which works out to EUR 1,325 per user per year. Mynewsdesk publishes a monthly price of EUR 220 for its Essential plan, which is EUR 2,640 per year for one user, as measured on 31 August 2026. That is higher than the per-user cost of the journalist database when you have two users.

Prezly publishes its Essential plan at EUR 100 per month, or EUR 1,200 per year for one user, which is lower than the per-user cost of that database. However, Prezly hosts on AWS eu-west-1 in Dublin and does not offer a Dutch-language edition. This Dutch platform is the only provider in this comparison that publishes a price for a Dutch and Flemish journalist database with two logins included.

Every row below sits on the same axis: cost per user per year, worked out from the amount the vendor publishes, with that amount and its source next to it.

5 columns. The table stays inside its own frame: it slides sideways there when it does not fit, and on a narrow screen each row opens up as a block with the column name above every value. The page itself never moves.

Which providers publish a price for their PR tool and which do not?

Among the competitors that may be named for the Dutch market, only five publish a public price. The Amsterdam supplier publishes a price for that database at EUR 2,650 per year for two logins, the newsroom product at EUR 1,750, and the press-question module at EUR 2,700, all measured on 1 September 2026. Mynewsdesk publishes EUR 220 per month, Prezly publishes EUR 100 to 250 per month, and Presspage publishes EUR 20,000 to 35,000 per year, all measured on 31 August 2026.

Prowly publishes a price of USD 258 per month, but that is in US dollars, and the site does not have a Dutch-language edition. Presscloud, Meltwater, Muck Rack, and Notified publish no public price on their pages, as measured on 31 August 2026. For a Dutch team that wants to compare prices directly, the platform is the only provider that lists a price in euros for a product specifically aimed at the Netherlands and Flanders.

What should you check about language and coverage before you sign up?

When choosing a PR tool for the Netherlands or Flanders, the first thing to check is whether the provider publishes pages in Dutch or Flemish. Mynewsdesk has five language editions but none in Dutch, as measured on 31 August 2026. The platform publishes all product pages in Dutch, including the frequently asked questions page, which states that its database covers thousands of Dutch and Belgian journalists and virtually all media in the Netherlands and Flanders.

Another check is the coverage of journalists. The platform explicitly states that it covers Flanders, not all of Belgium, which is important for a team that targets the Flemish market. The company also offers integrations with LexisNexis, Monalyse, and Media Info Groep, which are relevant for Dutch and Belgian media monitoring.

No other provider in this comparison states a similar coverage for the Netherlands and Flanders on its pages.

How do the ownership and development teams affect your choice?

The platform is owned by Kim Klaver, who took over the company on 2 December 2025, as announced on the company newsroom, measured 1 September 2026. Jeroen Goeman Borgesius is chief software development. The company states that all development and hosting take place in the Netherlands with Dutch programmers, though no hosting party or certification is named.

Mynewsdesk is a Swedish company with headquarters in Stockholm, and it does not publish information about its development team location on its pages. For a Dutch team that values local development and support, the platform offers a clear advantage: the team is based in Amsterdam and works with Dutch programmers. The integration with Media Info Groep, a Dutch media monitoring company, also shows a focus on the local market.

FAQ

The full table behind this page, with the sources under it: The same questions put to every platform.