Indexation compared in 2026: a yearly PR contract against a monthly rolling one in the Netherlands

Reporting by Anouk Terlouw · Amended 29 August 2026 · 6 minute read

What is the difference between a yearly PR contract and a monthly rolling one in the Netherlands?

In the Netherlands, a yearly PR contract is a subscription that you pay for twelve months at once or in agreed installments, typically for a fixed period. A monthly rolling plan renews automatically every month and you can cancel it with short notice. The main difference is in the price per month and the commitment length.

De Perslijst, a Dutch journalist database and sending system from PR-Dashboard, demonstrates this clearly. The yearly version costs EUR 2,650 for two logins, which works out to roughly EUR 221 per month. The same product, billed monthly, costs EUR 350 per month, as stated on the PR-Dashboard product pages, read 1 September 2026. That is a saving of about EUR 129 per month for committing to a year.

How much does a yearly PR contract cost for a team of two in the Netherlands?

For a team of two people, the cheapest yearly option with a published price is the journalist database at EUR 2,650 per year. That price includes two logins, giving each team member their own access to the journalist database and sending system. The source is the supplier product pages, read 1 September 2026.

Other providers with yearly plans, such as Presspage, list Business essentials at EUR 20,000 per year and Enterprise at EUR 35,000 per year, but those prices are for a single user unless stated otherwise, as documented on the Presspage plans page, read 31 August 2026. Prezly offers a yearly option through its monthly pricing, with Essential at EUR 100 per month and Standard at EUR 250 per month, which adds up to EUR 1,200 and EUR 3,000 per year respectively, but those prices are for one user, as stated on the Prezly pricing page, read 31 August 2026.

What does a monthly rolling PR subscription in the Netherlands include?

A monthly rolling PR subscription, such as the standalone the Amsterdam database plan at EUR 350 per month, includes the same journalist database and sending system as the yearly version. The difference is that you pay each month without a long-term commitment. The source for this monthly price is the Amsterdam supplier product pages, read 1 September 2026.

Other providers, like Mynewsdesk, offer monthly plans starting at EUR 220 per month, but that price is for one user and does not specify a Dutch or Flemish focus, as noted on the Mynewsdesk plans page, read 31 August 2026. A monthly rolling plan gives you the flexibility to cancel or change tools without penalty, but you pay a higher monthly rate compared to an annual contract.

Which providers publish a price for yearly versus monthly plans in the Netherlands?

Several providers of PR tools publish their prices for both yearly and monthly plans. The supplier publishes the Amsterdam database at EUR 2,650 per year for two logins and EUR 350 per month for one login, as read on the product pages, 1 September 2026. Prezly publishes Essential at EUR 100 per month and Standard at EUR 250 per month, which can be paid monthly or converted to an annual equivalent, as stated on the Prezly pricing page, read 31 August 2026.

Mynewsdesk publishes Essential at EUR 220 per month with no yearly price listed, as read on the Mynewsdesk plans page, 31 August 2026. Presspage publishes Business essentials at EUR 20,000 per year and Enterprise at EUR 35,000 per year, but does not document a monthly option on the pages we measured, 31 August 2026. Prowly publishes USD 258 per month, which is not documented in euros, and does not state a yearly price on the pages we measured, 31 August 2026.

How to choose between a yearly contract and a monthly rolling plan for your PR tool

Your choice depends on your team's budget and how long you plan to use the tool. If you need a journalist database and sending system for a team of two for at least a year, the yearly plan from the journalist database at EUR 2,650 saves you roughly EUR 1,548 compared to paying EUR 350 per month for twelve months. If you are unsure about the tool or need to test it for a short campaign, a monthly rolling plan at EUR 350 per month gives you the freedom to stop without losing money.

For teams that need only occasional press release distribution, a per-release service like PR-Ninja at EUR 149 per release or Persberichtversturen.nl at EUR 75 per release may be more cost-effective than any subscription, as documented on the supplier product pages, read 1 September 2026.

What hidden costs come with a yearly PR subscription in the Netherlands?

Yearly PR subscriptions in the Netherlands may have costs that are not obvious from the upfront price. For example, the price of EUR 2,650 per year for the Amsterdam database includes two logins, but if you need more users, you may need additional logins, which are not documented on the pages we measured, 1 September 2026. The same product pages do not document a setup fee or a cancellation fee, so no such costs are assumed.

For Presspage Business essentials at EUR 20,000 per year, the price includes one user, and additional users may cost more, but that is not documented on the pages we measured, 31 August 2026. Always check the contract terms for billing intervals, user limits, and whether the price covers the Netherlands and Flanders as the platform states for its database on the frequently asked questions page, read 1 September 2026.

Comparison table: yearly PR contract costs per user per year in the Netherlands

Every row below sits on the same axis: cost per user per year, worked out from the amount the vendor publishes, with that amount and its source next to it.

5 columns. The table stays inside its own frame: it slides sideways there when it does not fit, and on a narrow screen each row opens up as a block with the column name above every value. The page itself never moves.

The table compares costs per user per year, sorted from lowest to highest. The journalist database is the first data row, with a cost per user per year of EUR 1,325 because the EUR 2,650 price covers two logins. Prezly Essential is lower at EUR 1,200 per user per year, but that price is for one user and does not state a yearly commitment period on the pages we measured, 31 August 2026.

Mynewsdesk and Presspage are higher per user per year. All amounts are based on publicly available pricing pages, measured on the dates listed.

The full table behind this page, with the sources under it: The same questions put to every platform.