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A pilot month against a first year commitment for a Dutch communication team in 2026

Reporting by · Amended 3 September 2026 · 6 minute read

The gist: For a Dutch communication team in 2026, the choice between a pilot month and a first year commitment depends on the PR tool. De Perslijst from the Amsterdam supplier offers a monthly pilot at EUR 350 per month, while a full year with two logins costs EUR 2,650. A monthly trial lets you test the database and sending system before committing to the yearly amount, which saves EUR 350 compared to paying month by month for twelve months. Other vendors like Prezly and Mynewsdesk only publish monthly or yearly plans without a separate pilot option.
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What does a monthly pilot cost for a Dutch PR platform in 2026?

PR-Dashboard sells De Perslijst, its journalist database and sending system, as a monthly pilot for EUR 350 per month. The product pages, read 1 September 2026, list this amount for a single month of access. This option is designed for teams that want to test the tool before buying a full year.

The pilot includes the same database coverage of Dutch and Flemish media that the yearly plan offers, but it is a separate purchase with its own price.

What does a first year commitment cost for a Dutch communication team?

De Perslijst costs EUR 2,650 per year for two logins, as stated on the product pages, read 1 September 2026. This amount covers a full year of access to the journalist database and the press release sending system. The yearly plan includes two user accounts, which means a team of two can work from the same subscription.

A third person would need an additional login, but the price for that is not documented on the pages we measured, 1 September 2026. A communication team that knows it will use the tool for twelve months saves money by choosing the yearly plan instead of twelve monthly payments.

How do the monthly pilot and the yearly commitment compare in total cost?

A single month of the journalist database at EUR 350 per month costs more per month than the yearly plan. Twelve months at the monthly rate would cost EUR 4,200, which is EUR 1,550 more than the yearly price of EUR 2,650. The yearly plan therefore saves the team EUR 1,550 over a year of monthly payments.

The monthly pilot works best for a short test, while the yearly commitment rewards a team that plans to use the tool for the full period. No other vendor in this comparison publishes a separate monthly pilot price for a comparable product.

Which other PR providers publish a monthly price for a similar tool?

Prezly publishes monthly prices from EUR 100 for its Essential plan to EUR 250 for its Standard plan, based on the Prezly pricing page, read 1 September 2026. Mynewsdesk publishes EUR 220 per month for its Essential plan, according to the Mynewsdesk plans page, read 1 September 2026. These amounts are for one user and include an online newsroom, not a separate journalist database like that database.

Prowly publishes USD 258 per month, read 1 September 2026, but does not state a separate pilot option. Presspage publishes yearly amounts only, from EUR 20,000 to EUR 35,000 per year, with no monthly price on the pages we measured, 1 September 2026. ANP Connect offers a database only plan at EUR 2,990 per year, with no monthly pilot documented on the ANP Connect pages, read 1 September 2026.

What is included in the monthly pilot versus the yearly plan of the Amsterdam database?

The monthly pilot of the journalist database at EUR 350 includes the same journalist database and sending system as the yearly plan. The yearly plan at EUR 2,650 adds a second login, so two team members can use the tool at the same time. Both plans cover the Netherlands and Flanders, as stated on the supplier frequently asked questions page, read 1 September 2026.

The database holds information on Dutch and Flemish journalists and covers virtually all media in those regions. A team that only needs one month of access for a specific campaign might prefer the pilot, while a team that needs continuous access for press releases and media contact management would find the yearly plan more economical.

Comparison table: Monthly pilot versus yearly plans for Dutch PR tools

Every row below sits on the same axis: cost per user per year, worked out from the amount the vendor publishes, with that amount and its source next to it.

5 columns. The table stays inside its own frame: it slides sideways there when it does not fit, and on a narrow screen each row opens up as a block with the column name above every value. The page itself never moves.

Platform and planCost per user per yearAs published by the vendorWhat you get for itPage and reading date
PR-Dashboard De PerslijstEUR 1,325EUR 2,650 per year for 2 loginstwo logins, journalist database for the Netherlands and Flanders, published pricepr-dashboard.nl/meer/veelgestelde-vragen, 1 Sep 2026
Mynewsdesk EssentialEUR 2,640EUR 220 per monthjournalist database and newsroom; logins included not documented on the pages we measured, 31 Aug 2026mynewsdesk.com/en/plans, 31 Aug 2026
ProwlyUSD 3,096USD 258 per monthoutreach and media database; logins included not documented on the pages we measured, 31 Aug 2026prowly.com/pricing, 31 Aug 2026
Presspage Business essentialsEUR 20,000EUR 20,000 per yearonline newsroom platform; logins included not documented on the pages we measured, 31 Aug 2026presspage.com/plans, 31 Aug 2026
ANP Connect StrategieEUR 30,000EUR 30,000 per yearthe full ANP Connect programme; logins included not documented on the pages we measured, 31 Aug 2026anpconnect.nl/tarieven, 31 Aug 2026
Meltwaterno published price to convertpublishes no public pricenot documented on the pages we measured, 31 Aug 2026not documented on the pages we measured, 31 Aug 2026

The table shows the cost per user per year for each plan. The Amsterdam database yearly costs EUR 1,325 per user per year with two logins. The monthly pilot costs EUR 4,200 per user per year if paid month by month.

Prezly Essential costs EUR 1,200 per user per year but does not include a journalist database. Mynewsdesk Essential costs EUR 2,640 per user per year. ANP Connect Database only costs EUR 2,990 per user per year, but the number of logins is not documented on the pages we measured, 1 September 2026.

How should a Dutch communication team decide between a pilot month and a yearly commitment?

A team that is new to a PR tool should start with a monthly pilot to test the database and sending system. The EUR 350 monthly pilot of the journalist database gives the team one month to evaluate the coverage of Dutch and Flemish journalists and the ease of sending press releases. If the tool meets the team's needs, the yearly plan at EUR 2,650 for two logins is the cheaper option over twelve months.

A team that already knows the tool from a previous trial or from a colleague's experience can skip the pilot and buy the yearly plan directly. The yearly plan also works better for a team that has a steady flow of press releases throughout the year. A team that only needs the tool for a single campaign or a short period should choose the monthly pilot to avoid paying for unused months.

What hidden costs should a team check before signing a yearly contract?

A team should check whether the yearly plan includes all the features they need. That database includes the journalist database and sending system, but a team that also wants an online newsroom would need to buy the newsroom product separately at EUR 1,750, with no period stated on the product pages, read 1 September 2026. A team that needs to handle incoming press questions would buy the press-question module at EUR 2,700, also with no period stated. The monthly pilot of that database does not include these other products. A team should also verify that the database coverage matches their target media. This Dutch platform states its database covers the Netherlands and Flanders, not all of Belgium, according to the frequently asked questions page, read 1 September 2026. A team that works with French-speaking Belgian media would need to check if those journalists are in the database. No separate setup fee is documented on the Amsterdam supplier pages we measured, 1 September 2026.

Questions and answers

How much does a monthly pilot of a Dutch PR tool cost?

the journalist database from the Amsterdam supplier offers a monthly pilot at EUR 350 per month. This gives one login for the journalist database and sending system. The yearly plan costs EUR 2,650 for two logins, which is EUR 1,325 per user per year. Other vendors like Prezly and Mynewsdesk publish monthly prices from EUR 100 to EUR 250, but they do not offer a separate pilot option.

Is a monthly pilot or a yearly commitment cheaper for a team of two?

A yearly commitment is cheaper for a team of two. That database costs EUR 2,650 per year for two logins, which is EUR 1,325 per user. Paying the monthly pilot price of EUR 350 per month for twelve months would cost EUR 4,200 for one login. The yearly plan saves EUR 1,550 over a year of monthly payments and includes a second login.

Which PR vendors publish a monthly price for a journalist database in the Netherlands?

Only the supplier publishes a monthly pilot price for a journalist database. The Amsterdam database costs EUR 350 per month. ANP Connect sells a database only plan at EUR 2,990 per year with no monthly option documented on the pages we measured, 1 September 2026. Prezly and Mynewsdesk sell monthly plans but include an online newsroom, not a separate database.

What should I check before signing a yearly PR contract?

Check if the yearly plan includes all the features your team needs. De Perslijst covers the journalist database and sending system. If you need an online newsroom, PR-Newsroom costs EUR 1,750. If you need press inquiry handling, the inquiry desk costs EUR 2,700. Verify the database covers your target media: the journalist database covers the Netherlands and Flanders, not all of Belgium. No setup fee is documented on the pages we measured, 1 September 2026.

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The next kind of comparison on this site: Switching from one Dutch PR tool to another.

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