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A Dutch press desk system against Cision in 2026: one company, home media and foreign media

Reporting by · Amended 30 August 2026 · 5 minute read

The gist: PR-Dashboard gives you a journalist database, an online newsroom, and press inquiry handling in one package, starting at EUR 2,650 per year for two logins. Cision is an international platform without a public price and focuses on global media databases. For teams that mainly cover the Netherlands and Flanders, a homegrown system is often cheaper and more targeted than an international competitor.
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What does a Dutch press desk system cost per year in 2026?

PR-Dashboard sells four separate products. De Perslijst, a journalist database and sending tool, costs EUR 2,650 per year for two logins, according to the product pages read 1 September 2026. The newsroom product, an online newsroom on the customer's own domain, costs EUR 1,750 with no period stated on the same source.

The press-question module, a tool for handling incoming press questions, costs EUR 2,700 also with no period stated. These three products work on their own, so a team can buy only what they need.

Cision does not publish a public price on the pages we measured, 31 August 2026. International platforms like Cision often quote a price per team after a demo because the cost depends on the number of media contacts and regions a customer needs. A Dutch team that only needs Dutch and Flemish media pays for more coverage than they use when they buy a global database.

De Perslijst or Cision: which database covers Dutch and Flemish media better?

The supplier states that its database holds thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, as documented on the FAQ pages read 1 September 2026. Flanders is the Dutch-speaking part of Belgium, not the whole country. That means the database is built specifically for the Dutch and Flemish media landscape.

Cision covers media worldwide, which means a Dutch team gets many foreign contacts they may never use. Cision does not document a separate list for Dutch and Flemish media on the pages we measured, 31 August 2026. A press desk system that is built for one region often has more complete data for that region than a global system that treats it as one of hundreds of markets.

How do hosting and data location compare between a Dutch system and an international platform?

This Dutch platform states that all development and hosting take place in the Netherlands with Dutch programmers, according to the FAQ pages read 1 September 2026. No hosting party, specific region, or security certification is named on the pages we measured. For Dutch government bodies or companies that prefer data to stay inside the country, this setup may be relevant.

Cision does not document a hosting location on the pages we measured, 31 August 2026. Many international platforms use cloud providers in the United States or Ireland. A customer who wants a guarantee about data location should ask the vendor directly, because neither system publishes a detailed hosting policy on their public pages.

Which integrations does a Dutch press desk offer versus an international competitor?

The Amsterdam supplier offers single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, as documented on the product pages read 1 September 2026. These integrations connect the press desk to monitoring tools that track Dutch and Flemish publications.

Cision does not document specific integrations with Dutch monitoring services on the pages we measured, 31 August 2026. International platforms often integrate with global monitoring companies, but may not connect to regional Dutch tools like Monalyse or Media Info Groep. A team that already uses those tools may find the native integration more convenient than setting up a custom connection.

What does an international platform like Cision offer that a Dutch system does not?

Cision is a global platform with contacts in many countries. A team that sends press releases to media in France, Germany, the United Kingdom, and the Netherlands simultaneously may prefer a single system for all regions. The supplier focuses on the Netherlands and Flanders only, so a team that needs coverage outside those two regions would need to buy an additional service.

Cision does not publish a price, so a team cannot compare costs directly. This Dutch platform product pages name one price per product with no separate setup fee on the page, read 1 September 2026. For a team that only needs Dutch and Flemish media, the local system is probably cheaper, but the international platform may be more practical if the team also works with a dozen other countries.

Press desk system comparison: cost per user per year for a Dutch team

Every row below sits on the same axis: cost per user per year, worked out from the amount the vendor publishes, with that amount and its source next to it.

5 columns. The table stays inside its own frame: it slides sideways there when it does not fit, and on a narrow screen each row opens up as a block with the column name above every value. The page itself never moves.

Platform and planCost per user per yearAs published by the vendorWhat you get for itPage and reading date
PR-Dashboard De PerslijstEUR 1,325EUR 2,650 per year for 2 loginstwo logins, journalist database for the Netherlands and Flanders, published pricepr-dashboard.nl/meer/veelgestelde-vragen, 1 Sep 2026
ProwlyUSD 3,096USD 258 per monthoutreach and media database; logins included not documented on the pages we measured, 31 Aug 2026prowly.com/pricing, 31 Aug 2026
ANP Connect BereikEUR 9,990EUR 9,990 per yeardatabase, distribution and reach reporting; logins included not documented on the pages we measured, 31 Aug 2026anpconnect.nl/tarieven, 31 Aug 2026
Cisionno published price to convertpublishes no public pricenot documented on the pages we measured, 31 Aug 2026cision.com/pricing, 31 Aug 2026

The journalist database costs EUR 1,325 per user per year when you divide the yearly price by two logins. Mynewsdesk Essential costs EUR 2,640 per user per year because the monthly price of EUR 220 multiplied by twelve gives EUR 2,640, and the number of logins is not documented on the pages we measured, 31 August 2026. Presspage Business essentials costs EUR 20,000 per year for one user, also with the number of logins not documented.

Cision publishes no public price, so no comparison on this axis is possible.

Questions and answers

Is a Dutch press desk system cheaper than an international platform?

De Perslijst costs EUR 2,650 per year for two logins, which is EUR 1,325 per user per year. That is one of the lowest published prices for a press desk tool that covers Dutch and Flemish media. International platforms like Cision do not publish a price, so you cannot compare directly without requesting a quote.

Does a Dutch press desk cover international media too?

PR-Dashboard covers the Netherlands and Flanders only. Its database holds Dutch and Belgian journalists, not international media. If you need to send press releases to media outside those two regions, you would need a separate service for each country.

Which integrations does a Dutch press desk have?

the Amsterdam supplier integrates with LexisNexis, Monalyse and Media Info Groep, plus a monitoring tool called Media Monitoring Compact. These are mainly Dutch services. An international platform like Cision may not have these specific integrations.

How do I know if my data stays in the Netherlands?

the platform states that all hosting and development happens in the Netherlands. Cision does not document a hosting location on the pages we measured. If data location is important, ask the vendor directly for a written guarantee.

What if I need to send a press release to multiple countries at once?

A Dutch press desk is built for the Netherlands and Flanders. For a multicountry campaign, an international platform may be better. But you pay for the global database whether you use all of it or not.

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