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Turkey Health and Medical Insurance Market Trends 2019 – Competitive Analysis by Demand Status, Valuable Insights of Business, Product Scope, Driving Factors Forecast to 2024


The “Turkey Health and Medical Insurance Market” report 2019 provides information for market players, stakeholders, investors, and business strategists to achieve a leading position the market. It maintains the record of Unusual growth strategies adopted by various companies are creating new standards for competition in the global Turkey Health and Medical Insurance market. Businesses around the world are aiming at increasing their profit margin and establishing a stronghold in the global market. The impact of prevailing regulatory scenario on both regional and worldwide Turkey Health and Medical Insurance market is provided in detail in the report.

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Turkey Health and Medical Insurance Market Covers Key Players:

  • Allianz Türkiye
  • Anadolu Insurance
  • Mapfre Insurance
  • Aksigorta
  • AXA Insurance
  • Insurance Turkey’s Trusted Brand
  • Eureko Insurance
  • Groupama Insurance
  • Solar Insurance
  • Sompo Japan
  • Yapi Kredi Insurance

    Market Overview:

  • The Turkey health and medical insurance market is expected to register a healthy CAGR of 18%, during the forecast period of 2019-2024.
  • In order to support the Universal Health Insurance (UHI) initiative, Turkey must focus on the private health insurance sector, which presently accounts for only 2% of the overall health insurance coverage in the country. To achieve this feat, it should aim at diverting the government funds toward the healthcare needs of the vulnerable sections. Turkish government must provide all the required legal impetus for the sellers and users of health insurance. With policies that are simplified and explained in detail to the buyers of the health insurance policies, growing number of Turkish people may come forward to get health coverage, thus increasing the demand for private health insurers, leading to a double digit growth in the market.
  • Drivers:
  • – Changing disease profile
  • – Increasing economic welfare
  • – Increasing incomes
  • – Higher incidences of chronic diseases
  • – Insufficient service delivery by the social security organizations
  • – Increased public awareness
  • – Improvements in private healthcare services
  • Restraints:
  • – Shifting trend of receiving quality hospital care to keeping people out of hospital
  • – Certain tax-related problems for commercial insurers have been hindering their market presence
  • – The commercial health policies are not customized to meet the healthcare needs of custom

    Report Highlights:

    • The report provides a detailed analysis on current and future market trends to identify the investment opportunities
    • Market forecasts till 2024, using estimated market values as the base numbers
    • Key market trends across the business segments, Regions and Countries
    • Key developments and strategies observed in the market
    • Market Dynamics such as Drivers, Restraints, Opportunities and other trends
    • In-depth company profiles of key players and upcoming prominent players
    • Growth prospects among the emerging nations through 2024
    • Turkey Health and Medical Insurance Market opportunities and recommendations for new investments

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    Scope of the Report:

  • A complete background analysis of the Turkey health insurance industry, including an assessment of the national health accounts, economy, and emerging market trends by segments, significant changes in market dynamics, and market overview, is covered in the report.

    Key Market Trends:

    Private Health Insurance Picking Up among Turkish Population to Meet the Growing Health Needs

    Top up insurance is the fastest growing portion of the private medical insurance market in Turkey. According to the Insurance Association of Turkey, in 2016, health premiums increased by 22.9%, compared to the previous year. The advent of complementary health insurances in this area indicates that the demand for private health insurance may increase in the coming years, and that there may be more growth in this area.

    Since the inception of complementary health insurance in 2013, there has been significant rise in the health insurance coverage, owing to the availability of qualified and high standards of healthcare in private health institutions.

    The private insurance companies provide two main types of coverage –

    – In-patient coverage
    – Out-patient coverage
    Also, they have additional premium payment for glasses (glass/frame/lens), with the coverage of dental expenses as the third type of insurance.

    According to the traditional private health insurance, supplementary health insurance, where premiums are more economical, are becoming increasingly widespread. Due to the presence of varied product alternatives in the market, consumers can acquire more cheaper and wide-assured products. The potential of these products to reach larger audiences is also promising for the future of the market. Increasing competition in the health sector has triggered the increase in investments in the health sector, which has led to an indirect increase in service quality.

    Fastest Growing Channel of Purchase of Private Health Insurance in Turkey is through Insurance Agencies

    Insurance agencies or third-party insurance payers make up for more than 40% of the health or sickness insurance distribution in Turkey. They have huge weight in terms of premium production. On the other hand, the share of brokers and banks have been picking up, as a result of the universal health insurance coverage initiative. Insurance companies have greater opportunities to tap the bank’s huge customer base. Also, the bank’s financial services of experience, technological underwork, prevalent branch network, and bancassurance’s distribution channel of cost, sharing of sources, etc., as the factors necessitate bancassurance in bank and insurance company.

    One of the most important changes in the Turkish insurance sector, over the past few years, was bancassurance. Banking institutions and insurance companies have found bancassurance to be quite attractive and, often profitable, to their existing activities.

    Health insurance premiums share was about 12% of the total non-life insurance in 2013, whereas it grew by more than 14% in 2017. Non-life insurance traffic, in terms of the number of policies purchased, has been declining from 2013 to 2016.

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    Detailed TOC of Turkey Health and Medical Insurance Market Report 2019-2024:

    1.1 Scope of the Study
    1.2 Key Deliverables of the Study
    1.3 Study Assumptions

    2.1 Analysis Methodology
    2.2 Research Phases


    4.1 Brief on Health Insurance Industry Regulations in Turkey – Role of Social Security Institute of Turkey (SSI) in the Healthcare Delivery
    4.2 Insights on Latest Healthcare Policy Changes and Their Effect on the Overall Health Spending in Turkey
    4.3 Effectiveness of MEDULA in Health Insurance Claims Processing and its Effect on the Health Insurance Services Provided to Turkish Population

    5.1 Current Market Scenario
    5.2 Market Dynamics
    5.2.1 Drivers
    5.2.2 Restraints
    5.2.3 Opportunities
    5.3 Brief on health insurance premiums and study on the effect of medical trend rate on health plans
    5.4 Insights on the Regulations of SSI and the Implications of the Establishment of the Universal Health Insurance Fund (UHI Fund) in Health Insurance Coverage
    5.5 Industry Attractiveness – Porter’s Five Forces Analysis
    5.6 Value Chain/ Supply Chain Analysis

    6 Market Segmentation
    6.1 By Product type
    6.1.1 Private Health Insurance (PMI) Individual Policy Coverage Group Policy Coverage
    6.1.2 Public/Social Security Schemes
    6.2 By Term of Coverage
    6.2.1 Short-term
    6.2.2 Long-term
    6.3 By Channel of Distribution
    6.3.1 Brokers/Agents
    6.3.2 Banks
    6.3.3 Direct
    6.3.4 Companies
    6.3.5 Other Channels of Distribution

    7.1 Overview (Market Concentration and Major Players)
    7.2 Company Profiles
    7.2.1 Allianz Türkiye
    7.2.3 Anadolu Insurance
    7.2.4 Mapfre Insurance
    7.2.5 Aksigorta
    7.2.6 AXA Insurance – Insurance Turkey’s Trusted Brand
    7.2.7 Eureko Insurance
    7.2.8 Groupama Insurance
    7.2.9 Solar Insurance
    7.2.10 Sompo Japan
    7.2.11 Yapi Kredi Insurance


    9.1 Turkey Public Health Insurance Statistics
    9.2 Trend Analysis of Per Capita Health Expenditure in Turkey
    9.3 Statistics on Age-wise Health Insurance Coverage
    9.4 Key Statistics on the Direct Written Premiums across top domestic and international insurance players in Turkey



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